With the question “Want to review this before tweeting?” the social network has been attempting to persuade users to be more considerate of others since 2020. It does this by algorithmically identifying posts that seem aggressive and prompting users to think twice before sending them.
A Study Shows Twitter Prompts do Change the Behavior of Users
In a paper co-authored with Matthew Katsaros of Yale Law School, Twitter researchers claim that the prompts do in fact work to make a change in behavior and that the change remains around long after the suggestion was displayed. While elaborating on the matter, a Twitter researcher said, The impact goes beyond just the initial tweet. This indicates that suggestions may make users more aware of avoiding potentially objectionable information when they submit subsequent tweets, the researchers wrote. “This signifies a larger and durable shift in user behavior.” Reducing a user’s output of harmful tweets also decreases the number of those tweets they receive, which is a win-win situation. Furthermore, the social media platform also assisted the users in improving their own quality of life by urging them to reconsider unfriendly behaviors. Social media analysts lauded the experiment’s success. According to Ryan Broderick, editor of the Garbage Day newsletter and internet culture reporter, Check out? Twitter Confuses Users by Reversing the Copy Link and Bookmark Buttons